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Connecting Retail
Helping power engaging customer experiences and optimized operations

Industry trends
A look at the priorities shaping retail

Focus on customer experience
Retailers are embracing technologies to power experiences that exceed customers’ ever-increasing expectations.
Drive operational excellence
Margin matters, and retail is looking to unlock efficiencies with real-time inventory tracking, task automation, and more.
Fight shrink and retail crime
With organized retail crime and shrink on the rise, retailers are turning to technology to minimize losses.
AT&T Business solutions
Connectivity is critical to enabling your success
See how connectivity solutions lay the foundation to power engaging customer experiences in retail. Let our experts work with you to find the right solutions to fine-tune your operational efficiency and reduce shrink and retail crime. Discover a new standard for networking.
Business goal |
Description |
AT&T Business solutions |
Connecting omnichannel experiences | Deliver seamlessly integrated online and in-store customer experiences, use data to create improved customer experiences, interact with shoppers when, where, and how they want. | |
Creating personalized customer touchpoints |
Use AI to create personalized offers and experiences, building loyalty and increasing average transaction sizes | Wireless services |
Enabling associates to be customer service heroes |
Augment workers with devices providing real-time insight into inventory, product FAQs, and ability to quickly resolve common customer problems; create virtual training and collaborative learning environments |
Business goal |
Description |
AT&T Business solutions |
Inventory management | Create real-time inventory visibility and management to improve forecasting, reduce shrink, and increase customer satisfaction. | |
Reduce administrative burdens for associates |
Use AI to automate administrative tasks, create forecasts, respond to frequently asked questions and common customer concerns, and quickly alert associates to back-of-store issues. | Cloud connectivity |
Improve safety and compliance |
Monitor people and equipment in near-real time, predict and prevent operational problems, provide employees with up-to-date safety information and training, and collect data on worker safety and compliance.. |
Business goal |
Description |
AT&T Business solutions |
Minimize theft and fraudulent transactions | Secure and proactively monitor physical spaces and product, provide video and interactive online training for associates to spot and prevent fraud and enhance safety. | |
Protect data and information | Implement robust network and data security, comply with current regulations and be prepared for future regulations. |
Customer stories
What retail customers have to say about AT&T Business

New ways to attract customers
The reliability of AT&T Dedicated Internet has enabled JPS Motors to significantly expand its sales territory.
AT&T Business Insights blog
Tech trends and advice for the future-forward retail business
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